My biggest lie ever

You can agree with me that building a brand on X can be time consuming

Especially if you work a 9-5 or you're a student (like me 😊)

Right from April when I started building my brand on X

It wasn't really time consuming to me cause I had all the time in the whole world then

I was at home 🙃. We didn't resume till July

So I had soooo much time and energy in building my brand

I've always known the benefit of audience building and having a list as at that time

But I didn't start my growing my list till August 😢

I focused so much into brand building and told myself that I didn't have time to grow my list

Based on the fact that I'll create contents for X and write emails to my subscribers

My excuse was always “I didn't have the time”

That's a big lie 😔

I thought that when I resumed school I'll be able to manage everything

That sounds stupid fr 🙃

Well, I didn't know that school can be stressful

Now, I wish I started earlier

As a creator, one thing I've come to learn is how to prioritize my time

Set aside time for building your brand and your list

Obviously, you should make growing your list your priority

Here's why;

- EMAILS ARE FAR MORE PERSONAL AND RELIABLE

Majority of people check their email numerous times in a day

Having a mailing list helps you to connect and build a personal relationship with your reader which in turn builds trust

- YOU OWN YOUR EMAIL LIST 

You have no ownership over your X account

Elon can serve you breakfast at any time 😌

I know many creators who got suspended on X, some never came back

Having people on your email list keeps you in control

And your exposure to your subscribers is entirely in your hands

- YOUR MAILING LIST IS DIRECTLY ALIGNED WITH REVENUE

Sounds dope right? 😊

Each person you acquire on your email list is a potential customer

You must consider them as such

Sending valuable emails to them helps build trust and will hopefully turn them into paying customers

No cap, building a targeted list is the most important thing you can do to grow a successful brand

Put it at the top of your priority list

Don't be like me, start now 😌

Over to you, what lie do you have to tell for not setting up your list?

If you've already set one up, how it is going so far?

I really wanna know

Alright see ya

Still ya girl

Ruth 💖